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Last update: Saturday, January 13, 2007
1/13/2007 - Maslo speaks on CNN about Internet in Latin America
CNN en Espaņol during "En Efectivo" block made a LIVE interview with Martin Maslo, CEO of Resultics, in a conversation about Internet Marketing and advertising in Latin America.
In this Interview, Martin Maslo spoke about the opportunity for small, medium and large companies, to reach global and local audiences in Latin America.
He recently introduced "Latinteractivo", a report on online marketing trends in Latin America, and explains in this video, the outstanding topics.
Due, to the success that Latinteractivo has over the latin american and spanish speaking internet arena, we decided to rapidly translate it and we issued an english translation of the report, in order to shared with the english speaking community all over the world.
Latinteractivois the first compilated source of opinions of internet experts in Latin America, featuring the real executives who run the big companies and agencies in the latin american internet arena.The idea came across the lack of local information in the region, and the will of getting more and more companies to invest in internet marketing for the next years.
This first issue is dedicated to online marketing trends, and new interactive advertisement tools. It includes the social-ecomic profile of the internet in Argentina and Mexico, and many other specific articles written bye top line execs, such as Gonzalo Alonso (Google), Martin Maslo(Resultics), Marcelo Montefiore (Global Mind), Maria Teresa Arnal (MSN / Prodigy), Gustavo Ross (Activamente), as well as the collaboration of the Internet Advertising Bureaus of Argentina and Mexico.
The report is free, and it is being distributed to all marketing and advertising top executives mainly in Mexico and Argentina, advertisement and marketing agencies, research companies, and others.
