Data

Optimizing your performance in digital media using the Conversion Funnel model and Google Analytics

In the fast-paced world of digital marketing, understanding the journey a user takes from the first click to conversion is essential for success. This journey is effectively represented through the “conversion funnel,” a framework that breaks down the purchasing process into key stages. Each of these stages, from discovery or “awareness” to conversion, is crucial …

Optimizing your performance in digital media using the Conversion Funnel model and Google Analytics Leer más »